The Opening of London Fashion Weekend: The Shopping

Marianna Michael

On the opening day of London Fashion Weekend, i was sent to go and have a wander, and this is what i found…

DSC01942 Photo: Marianna Michael

You enter through a bustling crowd, via the security guards and street-stylers and bloggers, and there, you come upon a plethora of designer fashion and cosmetics. Fyodor Golan, J Brand, Maybelline and Toni & Guy, were amongst some of the names showcasing fashions, hair products and fabulous nail colours in the tent. Tantalising fabrics of eclectic prints and cuts adorn racks in the tent. This is far more than a “biannual consumer fashion showcase”, it’s an indulgent experience of British excellence, if you allow yourself to really get stuck in.  

The Cambridge Satchel  Company - Photo: Marianna Michael The Cambridge Satchel Company – Photo: Marianna Michael

There is an extensive list of designers and brands which have set up space at Fashion Weekend this year, with the full list of designers here. One brand which epitomises British style…

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